Screen Library娱乐营销3.0 = Entertainment marketing
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| Main Authors: | |
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| Corporate Authors: | |
| Published: |
机械工业出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 2015 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 12,586页: 图 ; 22cm |
| ISBN: | 978-7-111-50204-3 |
| Index Number: | F713 |
| CLC: | F713.50 |
| Call Number: | F713.50/7242-3 |
| Contents: | 本书讲述营销进入3.0时代，情感和价值营销成为主流，内容涉及：营销进入3.0时代、娱乐营销从1.0到3.0、娱乐营销主流应用、娱乐营销的互联网应用等。 |