Events exposed:managing & designing special events

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Bibliographic Details
Main Authors: Malouf Lena
Published: John Wiley & Sons,
Publisher Address: Hoboken, NJ
Publication Dates: c2012.
Literature type: Book
Language: English
Subjects:
Carrier Form: xviii, 237 p., [16] p. of plates: ill. (some col.) ; 29 cm.
ISBN: 9780470904084 (cloth : alk. paper)
0470904089 (cloth : alk. paper)
Index Number: K891
CLC: K891.1
Call Number: K891.1/M258
Contents: Includes bibliographical references (p. 223-227) and index.
1: All about business -- You and the events business -- Develop your strategy -- Meet the client -- Build the business -- Venue essentials -- Manage the money -- Present the proposal -- The event cabinet -- 2: All about design -- Tabletops and other daecor props -- Creative event concepts -- Burst into weddings.
Features advice on operating a successful special events business, acquired from Malouf's more than forty years in the planning industry, and includes guidance on developing astrategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more.