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招行变术

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Bibliographic Details
Main Authors: 刘建军 (刘建军编著)
Published: 海天出版社
Publisher Address: 深圳
Publication Dates: 2008
Literature type: Book
Language: Chinese
Series: 中国旗舰企业管理丛书
Subjects:
Carrier Form: 223页: 图 ; 26cm
ISBN: 978-7-80747-174-5
Index Number: F832
CLC: F832.33
Call Number: F832.33/0413
Contents: 本书讲述了招商银行的转型之变、创新之变、理念之变、业务之变、品牌之变、文化之变。