Marketing research
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Main Authors: | |
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Group Author: | |
Published: |
Prentice Hall,
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Publisher Address: | Upper Saddle River, N.J. |
Publication Dates: | c2000. |
Literature type: | Book |
Language: | English |
Edition: | 3rd ed. |
Subjects: | |
Carrier Form: | xxi, 699 p.: ill. (some col.) ; 26 cm. +l computer laser optical disc (4 3/4 in.) |
ISBN: | 0130144118 |
Index Number: | F713 |
CLC: | F713.52 |
Call Number: | F713.52/B967/3rd.ed. |
Contents: | Includes bibliographical references (p. 677-689) and index. |