Handbook of East Asian entrepreneurship /

"Economic dynamics of East Asia is attributed to entrepreneurs. East Asian entrepreneurship and the related competitive strategies differ significantly from those from the western world. While there are many handbooks on entrepreneurship in general, there is no reference on East Asian entrepren...

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Bibliographic Details
Group Author: Yu, Fu-Lai Tony, 1950; Yan, Ho-Don
Published: Routledge, Taylor & Francis Group,
Publisher Address: London ; New York :
Publication Dates: 2015.
Literature type: Book
Language: English
Subjects:
Summary: "Economic dynamics of East Asia is attributed to entrepreneurs. East Asian entrepreneurship and the related competitive strategies differ significantly from those from the western world. While there are many handbooks on entrepreneurship in general, there is no reference on East Asian entrepreneurship. This is the first of its kind in the market. The handbook provides a useful reference for those who want to know East Asian entrepreneurship. It also provides many excellent cases and illustrations on the growth of entrepreneurial firms and the rise of branded products in East Asia."--
Carrier Form: xvi, 451 pages : illustrations ; 26 cm
Bibliography: Includes bibliographical references and index.
ISBN: 9780415743235
0415743230
Index Number: HB615
CLC: F279.31
Call Number: F279.31/H236