Marketing im Perspektivenwechsel:Festschrift für Udo Koppelmann
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Corporate Authors: | |
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Group Author: | ; |
Published: |
Springer,
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Publisher Address: | Berlin |
Publication Dates: | c2005. |
Literature type: | Book |
Language: | German |
Subjects: | |
Online Access: |
http://dx.doi.org/10.1007/3-540-28560-1 |
Carrier Form: | xii, 369 p.: 65 ill., 18 tab. |
ISBN: |
3540285601 (electronic bk.) 9783540285601 (electronic bk.) |
Index Number: | F713 |
CLC: | F713.5 |
Contents: |
Festschrift. Includes bibliographical references. |