营销纲领
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Main Authors: | |
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Published: |
机械工业出版社
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Publisher Address: | 北京 |
Publication Dates: | 2007 |
Literature type: | Book |
Language: | Chinese |
Subjects: | |
Carrier Form: | 106页: ; 22cm1光盘 |
ISBN: | 978-7-111-20733-7 |
Index Number: | F723 |
CLC: | F723.0 |
Call Number: | F723.0/6148 |
Contents: | 作者总结了20多年营销经验,向中国企业的管理者及营销人员阐述了营销中必须遵循的纲领性原则。 |