Managing technological innovation:competitive advantage from change
Saved in:
Main Authors: | |
---|---|
Published: |
Wiley,
|
Publisher Address: | Hoboken, N.J. |
Publication Dates: | c2011. |
Literature type: | Book |
Language: | English |
Edition: | 3rd ed. |
Subjects: | |
Carrier Form: | xv, 362 p.: ill. ; 25 cm. |
ISBN: |
9780470547823 (hardback) 0470547820 (hardback) |
Index Number: | F273 |
CLC: | F273.1 |
Call Number: | F273.1/B565/3rd.ed. |
Contents: |
Includes bibliographical references (p.339-348) and index. "Frederick Betz is one of the original creators of "technology management" and was Director of the TM program at the NSF. His first book on Management of Technology published by Prentice Hall 16 years ago has been acknowledged as setting the foundation for the subject. Betz further helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation. With this third edition he will bring the subject inline with current business strategy. "-- |