Screen Library蓝海战略：超越产业竞争 开创全新市场
Saved in:
| Main Authors: | ; |
|---|---|
| Group Author: | |
| Published: |
商务印书馆
|
| Publisher Address: | 北京 |
| Publication Dates: | 2005 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 16,264页: ; 24cm |
| ISBN: | 7-100-04452-9 |
| Index Number: | F270 |
| CLC: | F270 |
| Call Number: | F270/8010 |
| Contents: | 本书为企业甩脱竞争提供了一套系统性的方法。展示了一套经过实践证明的分析框架和工具，供企业成功地开创和夺取蓝海。 |
| Note: | 书名原文：Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant |