Systematic new product development

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Bibliographic Details
Main Authors: Douglas Gordon (Gordon Douglas, Philip Kemp, and Jeremy Cook.)
Group Author: Kemp Philip (joint author.); Cook Jeremy (joint author.)
Published: Wiley Associated Business Programmes
Publisher Address: New York London
Publication Dates: 1978.
Literature type: Book
Language: English
Subjects:
Carrier Form: vii, 173 p., [5] leaves of plates: ill. ; 23 cm.
ISBN: 0470263288
Index Number: F76
CLC: F76
Call Number: F76/D734/
Contents: "A Halsted Press book."
Includes index.