Using behavioral science in marketing : drive customer action and loyalty by prompting instinctive responses /

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Bibliographic Details
Main Authors: Harhut, Nancy
Published: KoganPage,
Publisher Address: London :
Publication Dates: 2022.
Literature type: Book
Language: English
Subjects:
Carrier Form: xiv, 272 pages : illustrations ; 24 cm
Bibliography: Includes bibliographical references and index.
ISBN: 9781398606487
1398606480
9781398606685
1398606685
Index Number: HF5415
CLC: F713.55
F713.5
Call Number: F713.5/H279