Using behavioral science in marketing : drive customer action and loyalty by prompting instinctive responses /
Saved in:
Main Authors: | |
---|---|
Published: |
KoganPage,
|
Publisher Address: | London : |
Publication Dates: | 2022. |
Literature type: | Book |
Language: | English |
Subjects: | |
Carrier Form: | xiv, 272 pages : illustrations ; 24 cm |
Bibliography: | Includes bibliographical references and index. |
ISBN: |
9781398606487 1398606480 9781398606685 1398606685 |
Index Number: | HF5415 |
CLC: |
F713.55 F713.5 |
Call Number: | F713.5/H279 |