Screen LibraryCorporate explorer : how corporations beat startups at the innovation game /
"The probability of failure in corporate innovation outside of a firm's core business is staggeringly high. Yet, the vast majority of existing books about innovation focus on startups and their entrepreneurs, methodologies, and ecosystems. Few, if any, focus on corporate innovation, those...
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| Main Authors: | |
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| Group Author: | ; |
| Published: |
Wiley,
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| Publisher Address: | Hoboken, New Jersey : |
| Publication Dates: | [2022] |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Summary: |
"The probability of failure in corporate innovation outside of a firm's core business is staggeringly high. Yet, the vast majority of existing books about innovation focus on startups and their entrepreneurs, methodologies, and ecosystems. Few, if any, focus on corporate innovation, those leaders who champion it, and how to maximize their chances of success. Corporate Explorer fills this gap. In January 2021 alone, there were over 10,000 Google searches for business innovation. Innovation is as much about method, strategy, organization, and culture, as it is about leadership and individual leaders. At the center of every story of corporate innovation is a 'Corporate Explorer' who dares to go where others do not, a leader capable of closing the gap between knowing what needs to be done to grow new businesses and actually doing so. We are living in a time of unparalleled disruption that has been heightened by Covid-19 and the digital revolution that is taking place across industries. Managers see these opportunities and know that firms that innovate during times of crisis are more successful in the long term than those that do not. This book gives them practical guidance for how they can act on these instincts, help their firms succeed, and grow their own careers."-- |
| Carrier Form: | xiii, 242 pages : illustrations, forms ; 24 cm |
| Bibliography: | Includes bibliographical references (pages 217-224) and index. |
| ISBN: |
9781119838326 1119838320 |
| Index Number: | T173 |
| CLC: | F270 |
| Call Number: | F270/B614 |
| Contents: | Section I: Explore aspiration -- Innovation advantage -- Corporate explorers in action -- Strategic ambition -- Section II: Innovation disciplines -- Ideation: generating ideas for new ventures -- Incubate: how corporate explorers learn through experimentation -- Scale: assembling the assets to build a new venture -- Section III: Ambidextrous organization -- Explore organization -- Explore business system -- Risk and reward for the corporate explorer -- Section IV: Explore leadership -- Silent killers of exploration -- The Double helix: how corporate explorers lead innovation and change -- Readiness to act: leadership and scaling a new venture -- Appendix: Corporate explorer framework -- Lists of figures and tables. |