Screen Library竞争性销售：简化企业销售的6大关键
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| Main Authors: | ; |
|---|---|
| Group Author: | |
| Published: |
中国财政经济出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 2004 |
| Literature type: | Book |
| Language: | Chinese |
| Series: |
财经易文 |
| Subjects: | |
| Carrier Form: | 231页: ; 24cm |
| ISBN: | 7-5005-7441-X |
| Index Number: | F274 |
| CLC: | F274 |
| Call Number: | F274/2246-1 |
| Contents: | 本书探讨了企业之间B2B直接销售的“机会管理”流程。重点阐述了如何制定“在竞争性评估的环境中、以团队推销的方式、向多层次购买者推销解决方案”的销售策略等内容。 |
| Note: | 书名原文：Hope is Not a Strategy |