Design leadership : securing the strategic value of design /

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Bibliographic Details
Main Authors: Turner, Raymond
Published: Gower Publishing Limited,
Publisher Address: Farnham, Surrey ; Burlington, VT :
Publication Dates: [2013]
©2013
Literature type: Book
Language: English
Subjects:
Carrier Form: 255 pages : illustrations ; 26 cm
Bibliography: Includes bibliographical references (pages 245-246) and index.
ISBN: 9781409463238 (hardback) :
1409463230 (hardback)
Index Number: HD57
CLC: TB47
Call Number: TB47/T951
Contents: List of figures and diagrams -- About the author -- Foreword -- Acknowledgements -- Introduction -- How the book works -- Preparing the ground -- The skeptics -- Deliver strategy -- Demonstrate added value -- Build reputation -- Design spend -- Summary of Part One -- The how and what of delivery -- Managing and leading -- Understanding opportunity -- Behavioural style -- Summary of Part Two -- Looking back to look forward -- Challenges for design leaders -- Summary of reflections -- Appendix: Introduction -- References -- Index.