Screen Library重塑品牌六法则 = Six rules of brand revitalization
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| Main Authors: | ; |
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| Group Author: | ; |
| Published: |
湖南科学技术出版社
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| Publisher Address: | 长沙 |
| Publication Dates: | 2021 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 294页: ; 21cm |
| ISBN: | 978-7-5710-0737-9 |
| Index Number: | F273 |
| CLC: | F273.2 |
| Call Number: | F273.2/4925-1 |
| Contents: | 拉里·莱特和琼·基顿从卓越的品牌体验中精心挑选出最新的案例研究，为我们分享了从市场细分到产品研发再到高管领导中每一方面的“有所为”和“有所不为”。通过阅读本书，你将了解如 |