Demand driven:six steps to creating an ecosystem of demand for your business
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Main Authors: | |
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Group Author: | |
Published: |
McGraw-Hill,
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Publisher Address: | New York |
Publication Dates: | c2003. |
Literature type: | Book |
Language: | English |
Subjects: | |
Carrier Form: | xi, 174 p.: ill. ; 24 cm. |
ISBN: | 0071400362 |
Index Number: | F713 |
CLC: | F713.5 |
Call Number: | F713.5/M283 |
Contents: |
Includes bibliographical references and index. Becoming demand driven -- Step 1 : understand customer demand by mapping your customer ecosystem -- Step 2 : leverage ecosystem partners to take advantage of indirect demand -- Step 3 : build adaptive strategies to become demand driven -- Step 4 : use i |