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Conservation and promotion of heritage tourism /

"This book explores the link among the heritage tourism, conservation and sustainable development. It focuses on the significance of tangible and intangible heritages and its conservation and promotion. It also emphasizes various strategies in order to promote heritage tourism so that residents...

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Bibliographic Details
Corporate Authors: IGI Global
Group Author: Srivastava, Surabhi, 1978- (Editor)
Published: IGI Global,
Publisher Address: Hershey, Pennsylvania :
Publication Dates: 2019.
Literature type: eBook
Language: English
Subjects:
Heritage tourism > Management > Case studies.
Heritage tourism > Economic aspects > Case studies.
Sustainable tourism > Case studies.
Historic sites > Conservation and restoration > Case studies.
Online Access: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6283-2
Summary: "This book explores the link among the heritage tourism, conservation and sustainable development. It focuses on the significance of tangible and intangible heritages and its conservation and promotion. It also emphasizes various strategies in order to promote heritage tourism so that residents will enjoy the economic and social benefits"--
Carrier Form: 19 PDFs (xxvi, 260 pages)
Bibliography: Includes bibliographical references and index.
ISBN: 9781522562849
Access: Restricted to subscribers or individual electronic text purchasers.
Index Number: G156
CLC: F590.7
Contents: Chapter 1. Sustaining tourists' revisit intention through talk-in-interaction model: a multicultural communication analysis of guest and homestay host -- Chapter 2. Challenges for promotion of heritage tourism: case study of the UAE -- Chapter 3. A methodological proposal for building conservation: a case in Guimar es, world heritage city -- Chapter 4. Promotion of heritage tourism through branding and graphic communication -- Chapter 5. The role and importance of rural tourism on the development and promotion of cultural heritage tourism -- Chapter 6. Challenges for innovative transformation in heritage tourism development in India and Pakistan -- Chapter 7. Community development through promoting ecotourism in mangrove areas of Bangladesh -- Chapter 8. Exploring intangible heritage marketing in tourism: a case study of Kalaripayattu.

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