大众传播模式论 = Communication models for the study of mass communications
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Main Authors: | ; |
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Group Author: | |
Published: |
上海译文出版社
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Publisher Address: | 上海 |
Publication Dates: | 2008 |
Literature type: | Book |
Language: | Chinese |
Series: |
传播学译丛 |
Subjects: | |
Carrier Form: | 201页: ; 23cm |
ISBN: | 978-7-5327-4391-9 |
Index Number: | G206 |
CLC: | G206.3 |
Call Number: | G206.3/5442-2 |
Contents: | 本书分为9章,包括基本模式,人际影响、扩散和大众传播对个人短期效应,大众传播对文化与社会的影响等内容。 |