Instant repeat business
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Main Authors: | |
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Published: |
McGraw-Hill,
|
Publisher Address: | New York |
Publication Dates: | 2006. |
Literature type: | Book |
Language: | English |
Series: |
Instant success series |
Subjects: | |
Carrier Form: | xviii, 151 p.: ill. ; 23 cm. |
ISBN: | 0071466665 (alk. paper) |
Index Number: | F274 |
CLC: | F274 |
Call Number: | F713.5/S947 |
Contents: |
Includes bibliographical references (p. 131). Introduction -- How to use this book -- Charlie's repeat business roller coaster -- Newsletters -- Closed door sales -- Loyalty strategies -- Worth considering -- Testing and measuring -- Getting into action. |