International marketing

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Bibliographic Details
Main Authors: Terpstra Vern
Group Author: Sarathy Ravi
Published: Dryden Press,
Publisher Address: Fort Worth
Publication Dates: c2000.
Literature type: Book
Language: English
Edition: 8th ed.
Series: The Dryden Press series in marketing
Subjects:
Carrier Form: xxv, 753 p.: ill., maps ; 29 cm.
ISBN: 0030211123
Index Number: F746
CLC: F746.12
Call Number: F746.12/T322/8th ed./
Contents: Includes bibliographical references and indexes.