Generative AI.

"The world is stunned and transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear that they will transform the business landscape-exactly when and how much are still to be seen. Meanwhile, your smartest competitors already navigating the risks an...

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Bibliographic Details
Corporate Authors: Harvard Business Review Press.
Published: Harvard Business Review Press,
Publisher Address: Boston, Massachusetts :
Publication Dates: [2024]
Literature type: Book
Language: English
Series: Insights you need from Harvard Business Review
Subjects:
Summary: "The world is stunned and transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear that they will transform the business landscape-exactly when and how much are still to be seen. Meanwhile, your smartest competitors already navigating the risks and reaping the rewards of this new technology. They're trying out new business models around generating text and code at astonishing speed. They're automating customer interactions in ways that were never before possible. And they're augmenting human creativity innovate in new ways. How can you take advantage of generative AI and avoid having your business disrupted? Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of this new technology, pick the right generative AI projects, and reinvent your business for the new age of AI"--
Carrier Form: ix, 170 pages : illustrations ; 21 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9781647826390
Index Number: HD30
CLC: F273.1
Call Number: F273.1/G326-1
Contents: Generative AI will change your business. Here's how to adapt : the race is on to see which brands can deliver /
How network effects make AI smarter : more users means more data for algorithms to make better predictions /
A framework for picking the right generative AI project : how to identify the most valuable, and least risky, use cases for your company /
How generative AI could disrupt creative work : three scenarios, and how to navigate them /
How generative AI can augment human creativity : use it to promote divergent thinking /
How generative AI will change sales : Microsoft and Salesforce have already rolled out sales-focused versions of this powerful tool /
Generative AI has an intellectual property problem : strategies to help companies mitigate the legal risk and ensure they're in compliance with the law /
AI prompt engineering isn't the future : asking the perfect question is less important than really understanding the problem you're trying to solve /
Eight questions about using AI responsibly, answered : how to avoid pitfalls around data privacy, bias, misinformation, generative AI, and more /
Managing the risks of generative AI : guidelines for companies as they implement the next generation of AI tools /
The AI hype cycle is distracting companies: by focusing on sci-fi goals, they're missing out on projects that create real value right now /