广告媒体研究

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Bibliographic Details
Main Authors: 陈俊良 (陈俊良著)
Published: 中国物价出版社
Publisher Address: 北京
Publication Dates: 1997
Literature type: Book
Language: Chinese
Series: 龙媒广告选书. 第一辑 ; 4
Subjects:
Carrier Form: 262页: 图表 ; 21cm
ISBN: 7-80070-665-6
Index Number: F713
CLC: F713.8
Call Number: F713.8/7223
Contents: 封面题名: 广告媒体研究--当代广告媒体的选择依据