Strategic marketing management

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Bibliographic Details
Main Authors: Foxall G. R
Published: Croom Helm Wiley,
Publisher Address: London New York
Publication Dates: c1981.
Literature type: Book
Language: English
Subjects:
Carrier Form: 273 p.: ill. ; 22 cm.
ISBN: 0470272651 (Wiley)
Index Number: F713
CLC: F713.5
Call Number: F713.5/F794//#C272228
Contents: "A Halsted Press book."
Includes bibliographical references and index.