Screen Library市场营销学学习手册 = Learning manual of marketing
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| Main Authors: | ; ; |
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| Group Author: | ; ; |
| Published: |
格致出版社 上海人民出版社
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| Publisher Address: | 上海 |
| Publication Dates: | 2009 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 332页: ; 26cm |
| ISBN: | 978-7-5432-1623-5 |
| Index Number: | F713 |
| CLC: | F713.50 |
| Call Number: | F713.50/5447-3 |
| Contents: | 本书内容分七个部分：市场营销面面观、分析营销机遇、产品决策、分销决策、促销决策、价格决策、技术对市场营销的推动。 |