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Marketing management in China

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Bibliographic Details
Main Authors: Kotler Philip
Group Author: Keller Kevin Lane 1956-; Lu Taihong
Published: Pearson Prentice Hall,
Publisher Address: Singapore
Publication Dates: 2009.
Literature type: Book
Language: English
Chinese
Series: Pearson one
Subjects:
Marketing > China > Management
Carrier Form: lvi, 625 p.: col. ill. ; 28 cm.
ISBN: 9789810679972
9810679971
Index Number: F723
CLC: F723
Call Number: F723/K874
Contents: Includes bibliographical references and index.

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