Screen Library买 = Buyology:truth and lies about why we buy
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| Main Authors: | |
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| Group Author: | |
| Published: |
中国人民大学出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 2009 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 15,180页: ; 23cm |
| ISBN: | 978-7-300-10105-7 |
| Index Number: | F713 |
| CLC: | F713.50 |
| Call Number: | F713.50/4942-3 |
| Contents: | 本书列举了影响购买决策的种种因素，并为企业介绍了解决的方式——科学营销。 |