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The second automobile revolution Trajectories of the world carmakers in the 21st century /

The rapid takeoff of the continent-sized national economies and the increasing expense of extraction have led to strong tensions in petrol prices and a race towards alternative driving systems. This book analyses the emergence of a second automobile revolution through the trajectories of automobile...

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Bibliographic Details
Group Author: Freyssenet, Michel
Published:
Literature type: Electronic Software eBook
Language: English
Subjects:
Automobile industry and trade > Economic aspects
Automobile industry and trade > History
Automobile industry and trade > Forecasting
Ownership & organization of enterprises
Business strategy
Business and Management
Online Access: http://www.palgraveconnect.com/doifinder/10.1057/9780230236912
Summary: The rapid takeoff of the continent-sized national economies and the increasing expense of extraction have led to strong tensions in petrol prices and a race towards alternative driving systems. This book analyses the emergence of a second automobile revolution through the trajectories of automobile firms since the nineties.
Item Description: Electronic book text.
Originally published in: 2009.
Carrier Form: 496 p.
ISBN: 9780230219717
9780230236912 :
023023691X :
CLC: F471.264
Contents: Foreword-- B.Jullien Introduction: Ten Years on, What Have we Learnt? M.Freyssenet Wrong Forecasts and Unexpected Changes. The World that Changed the Machine-- M.Freyssenet Strategies of Internationalization of Automobile Firms in the New Century: A New Leap Forward? B.Jetin PART I: THE DIVERGENT TRAJECTORIES OF JAPANESE AND KOREAN CARMAKERS Sigh of Toyota as the New World n 1 Carmaker-- K.Shimizu Nissan: From the Brink of Bankruptcy-- M. Stevens and T.Fujimoto Honda: Serendipity or Strategy from 1997-2007? D.J.Luethge & P.Byosiere The Rebirth of Mazda Under Ford's Shadow-- D. Arturo Heller

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