Screen LibraryCrafting and executing strategy：the quest for competitive advantage : concepts and cases
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| Main Authors: | |
|---|---|
| Group Author: | ; ; ; |
| Published: |
McGraw-Hill/Irwin,
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| Publisher Address: | Boston |
| Publication Dates: | c2010. |
| Literature type: | Book |
| Language: | English |
| Edition: | 17th ed. |
| Subjects: | |
| Carrier Form: | 1 v. (various pagings): col. ill. ; 27 cm. |
| ISBN: |
9780073530420 (alk. paper) 0073530425 (alk. paper) 9780070182608 (pbk.) 0070182604 (pbk.) |
| Index Number: | C934 |
| CLC: |
C934 F272 |
| Call Number: | C934/T468/17th.ed. |
| Contents: |
Includes bibliographical references and index. Presenting the most recent developments in research and strategy, this text applies these theories and illustrates their implementation in business cases. |