Screen LibraryThe design method : a philosophy and process for functional visual communication /
"Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you'll learn how to create quali...
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| Main Authors: | |
|---|---|
| Published: |
New Riders,
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| Publisher Address: | [Berkeley, Calif] : |
| Publication Dates: | [2013] |
| Literature type: | Book |
| Language: | English |
| Series: |
Voices that matter
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| Subjects: | |
| Summary: |
"Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you'll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems"-- publisher's description. |
| Item Description: | Includes index. |
| Carrier Form: | xiii, 225 pages : illustrations ; 21 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
0321928849 9780321928849 : |
| Index Number: | P93 |
| CLC: | J534.4 |
| Call Number: | J534.4/K184 |
| Contents: | Preface -- Introduction -- Debunking the creative myths -- Creating purposeful design -- Achieving order through systems -- Introducing the design method -- Gaining understanding : the discovery stage -- Determining course : the planning stage -- Working with ideas : the creative stage -- Making design real : the application stage -- Presenting work to clients -- Bringing order to your practice -- Suggested reading -- Acknowledgments -- Index. |