Cases in marketing management:issues for the 1990s

Saved in:
Bibliographic Details
Main Authors: Hinkle Charles L
Group Author: Johnston Wesley J; Lanigan Esther F 1947-
Published: Prentice Hall,
Publisher Address: Englewood Cliffs, N.J.
Publication Dates: c1992.
Literature type: Book
Language: English
Edition: 2nd ed.
Subjects:
Carrier Form: xvii, 650 p.: ill., maps ; 24 cm.
ISBN: 0131163515
Index Number: F713
CLC: F713.5
Call Number: F713.5/H663/2nd ed./
Contents: Includes bibliographical references.