2009 AMA Winter Educators' Conference:Marketing theory and applications

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Bibliographic Details
Corporate Authors: AMA Winter Educators' Conference (2009 Tampa, Florida, USA; American Marketing Association
Group Author: Reynolds Kristy; White J. Chris
Published: American Marketing Association,
Publisher Address: Chicago, III.
Publication Dates: c2009.
Literature type: Book
Language: English
Subjects:
Carrier Form: 485 p.: ill. ; 28 cm.
ISBN: 9781615671434
Index Number: F713
CLC: F713.5-532
F713.50-532
F713.52-532
Call Number: F713.5-532/A512-1/2009
Contents: "Volume 20."
Includes bibliographical references and index.