致命操纵 = Deadly spin:公关技术如何成就了美国保险业的百年暴利
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Published: |
南海出版公司
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Publisher Address: | 海口 |
Publication Dates: | 2012 |
Literature type: | Book |
Language: | Chinese |
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Carrier Form: | 12,247页: ; 24cm |
ISBN: | 978-7-5442-5789-3 |
Index Number: | F847 |
CLC: | F847.12 |
Call Number: | F847.12/3125 |
Contents: |
读书人 版权页英文题名:Deadly spin: an insurance company insider speaks out on how corporate PR is killing health care and deceiving Americans 本书将保险行业深藏在背后的最冷漠、贪婪、自私的一面撕裂在公众面前,深刻解读保险行业疯狂肆虐的狡诈操作和公关扭控技术。 |