Screen LibraryMarketing
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| Main Authors: | |
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| Group Author: | |
| Published: |
McGraw-Hill,
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| Publisher Address: | New York |
| Publication Dates: | c1992. |
| Literature type: | Book |
| Language: | English |
| Series: |
McGraw-Hill series in marketing |
| Subjects: | |
| Carrier Form: | xxxi, 761, [100] p.: col. ill. ; 26 cm. |
| ISBN: | 0070067341 |
| Index Number: | F713 |
| CLC: | F713.5 |
| Call Number: | F713.5/B783/ |
| Contents: | Includes bibliographical references and indexes. |