Legends in consumer behavior. James R. Bettman /

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Bibliographic Details
Main Authors: Bettman, James R
Group Author: Sheth, Jagdish N
Published: SAGE Publications India Pvt. Ltd,
Publisher Address: New Delhi :
Publication Dates: 2016.
Literature type: Book
Language: English
Series: Legends in consumer behavior
Subjects:
Carrier Form: 6 volumes : illustrations ; 25 cm.
Bibliography: Includes bibliographical references.
ISBN: 9789351506652
9351506657
Index Number: HF5415
CLC: F713.55
Call Number: F713.55/B565