Screen LibraryMedia management and economics research in a transmedia environment : papers from the 2012 Broadcast Education Association Research Symposium /
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| Corporate Authors: | ; |
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| Group Author: | |
| Published: |
Routledge, Taylor & Francis Group,
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| Publisher Address: | New York, NY : |
| Publication Dates: | 2013. |
| Literature type: | Book |
| Language: | English |
| Series: |
Electronic media research series
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| Subjects: | |
| Item Description: | "Consists of papers presented at the 2012 Research Symposium held in conjunction with the annual convention of the Broadcast Education Association"--Introduction. |
| Carrier Form: | xv, 278 pages : illustrations ; 24 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
9780415818155 (hardback) : 041581815X (hardback) |
| Index Number: | P96 |
| CLC: | G206.2-532 |
| Call Number: | G206.2-532/M489/2012 |
| Contents: | Media management and economics research from senior scholars -- MME research from junior scholars -- Latin American and Hispanic MME research -- Media management issues for new media/transmedia. |