Screen Library从品牌到品牌力
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| Main Authors: | |
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| Published: |
中国财富出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 2014 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 178页: ; 24cm |
| ISBN: | 978-7-5047-5448-6 |
| Index Number: | F273 |
| CLC: | F273.2 |
| Call Number: | F273.2/3740 |
| Contents: | 本书通过对营造品牌更深层次的研究，提出了品牌力的概念，并结合案例将品牌战略与战术巧妙展开。 |