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Taking our country back : the crafting of networked politics from Howard Dean to Barack Obama /

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Bibliographic Details
Main Authors: Kreiss, Daniel.
Corporate Authors: Oxford University Press.
Published: Oxford University Press,
Publisher Address: New York :
Publication Dates: 2012.
Literature type: eBook
Language: English
Series: Oxford studies in digital politics
Subjects:
Internet in political campaigns > United States > History.
Campaign management > Technological innovations > United States > History.
Political campaigns > Technological innovations > United States > History.
Political participation > Technological innovations > United States > History.
Presidents > United States > Election > 2004 > Technological innovations.
Presidents > United States > Election > 2008 > Technological innovations.
Political consultants > United States > History > 21st century.
Internet > Political aspects > United States.
Digital media > Political aspects > United States.
Online Access: http://www.iresearchbook.cn/f/ebook/detail?id=b2830c369fb44081975a6f3eb89a55f9
Carrier Form: 1 online resource (xiv, 230 pages) : illustrations.
Bibliography: Includes bibliographical references (pages 217-222) and index.
ISBN: 9780199782741
9780199936786
Index Number: JK2281
CLC: D771.22-05
Contents: Innovation, infrastructure, and organization in new media campaigning -- Crafting networked politics -- Dean's demise and taking on Bush -- Wiring the party -- Organizing the Obama Campaign -- Mobilizing for victory -- Conclusion: new media campaigning from Dean to Obama.

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