Screen Library得粉丝者得天下 = Superfandom：how our obsessions are changing what we buy and who we are
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| Main Authors: | ; |
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| Group Author: | ; ; |
| Published: |
中信出版集团股份有限公司
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| Publisher Address: | 北京 |
| Publication Dates: | 2020 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 32,264页: ; 23cm |
| ISBN: | 978-7-5217-1537-8 |
| Index Number: | F49 |
| CLC: | F49-49 |
| Call Number: | F49-49/4252 |
| Contents: | 本书从粉丝文化和粉丝心理入手，分析了粉丝的成因、粉丝的核心关注点、新时代粉丝身份的转变等，为读者了解粉丝的基本诉求，做到精准化运营奠定基础。 |