Stop, think, go, do:how typography & graphic design influence behavior

Saved in:
Bibliographic Details
Main Authors: Heller Steven.
Group Author: Ilic Mirko, 1956-
Published: Rockport Publishers,
Publisher Address: Beverly, Mass.
Publication Dates: 2012.
Literature type: Book
Language: English
Subjects:
Carrier Form: 222 p.: ill. (chiefly col.) ; 24 cm.
ISBN: 9781592537662 (cloth)
1592537669
Index Number: J534
CLC: J534-64
Call Number: J534-64/H477
Contents: Inform : graphic design focuses our eyes and mind on what is already instinctively hardwired -- Advocate : the language of advocacy has a common goal: alter behavior and act upon instincts, whatever the outcome may be -- Play : play adds dimension to de