Act like it's your business : branding and marketing strategies for actors /

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Bibliographic Details
Main Authors: Flom, Jonathan, 1977
Published: The Scarecrow Press, Inc.,
Publisher Address: Lanham :
Publication Dates: [2013]
Literature type: Book
Language: English
Subjects:
Carrier Form: xv, 247 pages : illustrations ; 24 cm
Bibliography: Includes bibliographical references (page 241) and index.
ISBN: 9780810891586 (cloth)
0810891581 (cloth)
9780810891593 (paperback) :
081089159X (paperback)
Index Number: PN2055
CLC: J812
Call Number: J812/F629
Contents: Act I: Preparing for your career: What is in your control? Scene 1: Begin with goals -- Scene 2: What is branding? -- Scene 3: How does an actor begin to craft a brand? -- Scene 4: You have a brand; now what do you do with it? -- Scene 5: The six 'be's" -- Entr'acte. Act II: Putting it into practice. Scene 1: General audition technique -- Scene 2: Agents and casting directors -- Scene 3: Equity versus non-equity -- Scene 4: Contracts and taking/ turning down work -- Scene 5: Networking -- Scene 6: The cities project -- Bows.