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Unlikely victory how General Electric succeeded in the chemical industry /

Many companies that stray too far from their core business fail. So how is it that General Electric, a major electrical manufacturing company, ended up as one of the top U.S. chemical producers--with 1998 sales of 6.6 billion? In Unlikely Victory, Jerome T. Coe, a retired 40-year career employee wit...

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Bibliographic Details
Main Authors: Coe, Jerome T., 1921
Corporate Authors: Wiley InterScience Online service
Published:
Literature type: Electronic eBook
Language: English
Subjects:
General Electric Company
Chemical industry > United States
Conglomerate corporations > United States
International business enterprises > United States
Siliconen
Synthetische diamant
Polycarbonaat
Thermoplastisch materiaal
Synthetische polymeren
General Electric
Chemical industry
Conglomerate corporations
International business enterprises
Business
BUSINESS & ECONOMICS > Infrastructure
BUSINESS & ECONOMICS > Corporate & Business History
United States
Electronic books
Online Access: http://onlinelibrary.wiley.com/book/10.1002/9780470935484
Summary: Many companies that stray too far from their core business fail. So how is it that General Electric, a major electrical manufacturing company, ended up as one of the top U.S. chemical producers--with 1998 sales of 6.6 billion? In Unlikely Victory, Jerome T. Coe, a retired 40-year career employee with General Electric, who spent more than 20 years as a manager of the company's chemical businesses, suggests that it was a combination of necessity, forward-thinking of the engineers, and managers wise enough to give them breathing room. "Much of what they did (then) was counter to the prevailing
Carrier Form: x, 219 p. : ill. ; 24 cm.
Bibliography: Includes bibliographical references (p. 201-209) and index.
ISBN: 9780470935484
0470935480
9780470935477 (electronic bk.)
0470935472 (electronic bk.)
Index Number: HD9651
CLC: F471.267
Contents: Front Matter -- What's General Electric Doing in the Chemical Business? -- Early Years of GE Chemistry: 1900₆1948 -- GE Silicones: 1940₆1964 -- Loctite -- Synthetic Diamond -- Lexan Polycarbonate: 1953₆1968 -- Noryl Thermoplastic: 1956₆1968 -- GE Engineering Plastics: 1968₆1987 -- Growth by Means of a Major Acquisition: 1988₆1991 -- Laminates and Insulating Materials -- GE Silicones: 1965₆1998 -- GE Engineering Plastics: 1992₆1998 -- People Make the Difference -- Summation -- Appendix: Glossary -- Chapter References -- Names Index -- Subject Index --.

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