Branding @ the digital age

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Bibliographic Details
Main Authors: Meyers, Herbert M
Group Author: Gerstman, Richard
Published:
Literature type: Electronic Software eBook
Language: English
Subjects:
Online Access: http://www.palgraveconnect.com/doifinder/10.1057/9781403905468
Item Description: Ebook.
Originally published in: 2001.
Carrier Form: 192 p.
ISBN: 9780333947692
9781403905468 :
1403905460 :
CLC: F713.5