Multinationals in their communities A social capital approach to corporate citizenship projects /

Multinationals can impact significantly on the quality of social relations within their communities, partly through corporate citizenship projects. This book analyzes the nature and effectiveness of these projects, using theoretical and empirical insights of recent literature. It demonstrates how MN...

Full description

Saved in:
Bibliographic Details
Main Authors: Jones, Ian W., 1943
Group Author: Pollitt, Michael; Bek, David
Published:
Literature type: Electronic Software eBook
Language: English
Subjects:
Online Access: http://www.palgraveconnect.com/doifinder/10.1057/9780230211056
Summary: Multinationals can impact significantly on the quality of social relations within their communities, partly through corporate citizenship projects. This book analyzes the nature and effectiveness of these projects, using theoretical and empirical insights of recent literature. It demonstrates how MNCs can build communities in developing countries.
Item Description: Ebook.
Originally published in: 2007.
Carrier Form: 376 p.
ISBN: 9780230545687
9780230211056 :
0230211054 :
CLC: F718
Contents: Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects Corporate Citizenship: Definitions and Expenditure Key Players in the Corporate Citizenship Debate: CSR's Rapidly Evolving Institutional Matrix Social Capital and Multinationals Multinationals and Community Engagement in South Africa and Mexico Multinationals and Community Engagement in Poland Diageo and its Corporate Citizenship Programme Anglo American plc and its Corporate Citizenship Programme GlaxoSmithKline and its Corporate Citizenship Programme Vodafone Group plc and its Corporate Citizen