The end of fashion : how marketing changed the clothing business forever /

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Bibliographic Details
Main Authors: Agins, Teri
Published: Quill,
Publisher Address: New York :
Publication Dates: 2000.
Literature type: Book
Language: English
Subjects:
Item Description: Originally published: New York : William Morrow & Co., ©1999. With a new epilogue.
Subtitle on the 1999 ed.: the mass marketing of the clothing business.
Carrier Form: xii, 324 pages : illustrations ; 21 cm
Bibliography: Includes bibliographical references (pages 311-312) and index.
ISBN: 0060958200
9780060958206
Index Number: HD9940
CLC: F768.3
Call Number: F768.3/A267
Contents: What happened to fashion? -- Paris : the beginning and the end of fashion -- Fashioning a makeover for Emanuel Ungaro -- Bound for Old Glory : Ralph Lauren and Tommy Hilfiger -- What becomes a legend most? When Giorgio Armani takes Hollywood -- Giving the lady what she wants : the new Marshall Field's -- Gored in a bull market : when Donna Karan went to Wall Street -- Outside of the box : Zoran.