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2
电商平台信息线索对消费者购物决策的影响研究

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Main Authors: 包金龙 1981.10- (包金龙著)
Published: 苏州大学出版社
Publication Dates: 2022
Call Number: F713.365.2/2784-1
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3
触感助推 软硬触觉体验影响消费者行为的具身效应及其心理机制研究

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Main Authors: 钟科 (钟科著)
Published: 经济科学出版社
Publication Dates: 2022
Call Number: F713.55/8729
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4
消费者寻求多样化行为对产品竞争策略的影响研究

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Main Authors: 熊礼洋 (熊礼洋著)
Published: 经济科学出版社
Publication Dates: 2021
Call Number: F273.2/2333
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5
企业-顾客在线互动对新产品开发绩效的影响研究

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Main Authors: 聂津君 (聂津君著)
Published: 浙江大学出版社
Publication Dates: 2021
Call Number: F273.2/1431-6
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6
消费情理对品牌形象的影响机制研究 社会性消费视角

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Main Authors: 李丹妮 (李丹妮著)
Published: 武汉大学出版社
Publication Dates: 2021
Call Number: F713.55/4474-1
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7
视觉隐喻与认知行为的理论与实证研究

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Main Authors: 曹硕 (曹硕著)
Published: 吉林大学出版社
Publication Dates: 2020
Call Number: F713.55/5616
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8
社交网络服务中信任对消费者购买意向的影响

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Main Authors: 尹成鑫 (尹成鑫著)
Published: 西南交通大学出版社
Publication Dates: 2020
Call Number: F036.3/1558
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9
在线商户商品信息呈现对消费者购买意愿影响的研究

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Main Authors: 喻昕 (1989-) (喻昕著)
Published: 武汉大学出版社 2022重印
Publication Dates: 2019 2022重印
Call Number: F713.365.2/6060
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11
顾客行为主导的供应链优化策略

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Main Authors: 顾巧论 (顾巧论著)
Published: 经济科学出版社
Publication Dates: 2019
Call Number: F713.55/7213-1
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12
消费者异质性与中国进出口贸易研究

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Main Authors: 高新 (高新著)
Published: 经济科学出版社
Publication Dates: 2019
Call Number: F752.6/0209
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13
互联网金融与中国居民消费行为研究

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Main Authors: 崔海燕 (崔海燕著)
Published: 中国财政经济出版社
Publication Dates: 2019
Call Number: F832.29/2234
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14
在线社区开放性对消费者信息分享行为影响机理 基于社会影响视角

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Main Authors: 陈洁 (陈洁著)
Published: 上海三联书店
Publication Dates: 2019
Call Number: C912.68/7231
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15
企业社会责任行为对消费者购买意愿的影响机制研究：基于社会交换理论视角

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Main Authors: 胡琴芳 (胡琴芳，戴军，周欢著); 戴军; 周欢
Published: 武汉大学出版社
Publication Dates: 2018
Call Number: F713.55/4614
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17
排斥反应的性别差异 威胁差异的视角

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Main Authors: 王紫薇 (王紫薇著)
Published: 中国社会科学出版社
Publication Dates: 2018
Call Number: F713.55/1124-1
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18
网络购物的发展对消费者行为变化的影响研究

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Main Authors: 焦阳 (焦阳著)
Published: 西南财经大学出版社
Publication Dates: 2017
Call Number: F713.55/2372
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19
人际关系对人情消费行为的影响

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Main Authors: 俞杰龙 (俞杰龙著)
Published: 中国社会科学出版社
Publication Dates: 2017
Call Number: F723.55/8244
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20
群发性产品危机中企业响应策略对消费行为的动态影响研究

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Main Authors: 冯蛟 (冯蛟著)
Published: 中国社会科学出版社
Publication Dates: 2016
Call Number: F713.55/3151-1
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