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1
好营销3秒就够了 12条有效吸引消费者注意力的黄金营销法则

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Main Authors: 吴孝明 (吴孝明编著)
Published: 中国友谊出版公司
Publication Dates: 2021
Call Number: F713.50/6846-1
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2
软装谈单宝典

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Main Authors: 龙涛 (龙涛编著)
Published: 江苏人民出版社
Publication Dates: 2020
Call Number: F407.905/4031-1
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3
疯传 让你的产品、思想、行为像病毒一样入侵 why things catch on 经典平装版

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Main Authors: 美 伯杰 Berger, Jonah ((美)乔纳·伯杰(Jonah Berger)著)
Group Author: 乔迪 (译); 王晋 (译)
Published: 电子工业出版社
Publication Dates: 2020
Call Number: F713.50/2243-5
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4
超级参与者 热点秒移时代赢得持续引爆的新势力 how anyone can persuade,mobilize,and succeed in our chaotic,connected age

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Main Authors: 澳 海曼斯 Heimans, Jeremy ((澳)杰里米·海曼斯(Jeremy Heimans)，(英)亨利·蒂姆斯(Henry Timms)著); 英 蒂姆斯 Timms, Henry
Group Author: 赵磊 (译)
Published: 中信出版集团股份有限公司
Publication Dates: 2020
Call Number: F713.50-49/3164
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5
我的营销人生 “现代营销学之父”菲利普·科特勒自述

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Main Authors: 美 科特勒 Kotler, Philip ((美)菲利普·科特勒(Philip Kotler)著)
Group Author: 陶鹏 (译)
Published: 中信出版集团股份有限公司
Publication Dates: 2019
Call Number: F713.50/2924-62
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6
销售冠军是如何炼成的 阿里铁军销售进阶课

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Main Authors: 贺学友 (贺学友著)
Published: 四川人民出版社
Publication Dates: 2019
Call Number: F713.365.2/4894
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7
兴趣变现 内容营销之父教你打造有“趣”的个人IP

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Main Authors: 美 普利兹 Pulizzi, Joe (乔·普利兹(Joe Pulizzi)，孙庆磊著); 孙庆磊 (1978-)
Published: 中国人民大学出版社
Publication Dates: 2018
Call Number: F713.50/8628
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8
哈佛商学院最受欢迎的营销课

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Main Authors: 美 穆恩 Moon, Youngme ((美)扬米·穆恩(Youngme Moon)著)
Group Author: 王旭 (译)
Published: 中信出版集团股份有限公司
Publication Dates: 2018
Call Number: F713.50/2963-4
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9
故事课 2 好故事可以收服人心

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Main Authors: 许荣哲 (许荣哲著)
Published: 北京联合出版公司
Publication Dates: 2018
Call Number: F274/3745#2
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10
故事课 1 说故事的人最有影响力

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Main Authors: 许荣哲 (许荣哲著)
Published: 北京联合出版公司
Publication Dates: 2018
Call Number: F274/3745#1
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11
赢在模式 创新型企业互联网营销的38种模式

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Main Authors: 金迹人 (金迹人著)
Published: 化学工业出版社
Publication Dates: 2017
Call Number: F274-39/8138
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12
疯转 手把手教你如何写出一篇精品软文

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Main Authors: 刘恒涛 (刘恒涛，杨霞著); 杨霞
Published: 中国铁道出版社
Publication Dates: 2017
Call Number: F713.50/0493-2
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13
新营销，新模式 15家全球顶级企业如何应对营销新变革

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Main Authors: 美 约翰逊 Johnson, N. ((美)尼克·约翰逊(Nick Johnson)著)
Group Author: 刘凤瑜 (译)
Published: 中信出版集团
Publication Dates: 2016
Call Number: F274/2143-1
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14
22条商规

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Main Authors: 美 里斯 Ries, Al ((美)艾·里斯(Al Ries)，(美)杰克·特劳特(Jack Trout)著); 美 特劳特 Trout, Jack
Group Author: 寿雯 (译)
Published: 机械工业出版社
Publication Dates: 2016
Call Number: F713.50/6148-18
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15
用脑拿订单 销售中的全脑博弈 经典版 brain strategy approach in China

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Main Authors: 孙路弘 (孙路弘著)
Published: 北京联合出版公司
Publication Dates: 2016
Call Number: F713.50/1461-1
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16
非传统营销 营销专家不知道的品牌成长定律 what marketers don't know

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Main Authors: 澳 夏普 Sharp, Baron ((澳)拜伦·夏普(Baron Sharp)著)
Group Author: 麦青 Mandy (译)
Published: 中信出版集团股份有限公司
Publication Dates: 2016
Call Number: F713.50/1486
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17
从Fad到Fashion 蜂蜜黄油薯片的秘密

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Main Authors: 韩 申政勋 ((韩)申政勋著)
Group Author: 周瑛 (译)
Published: 上海人民出版社
Publication Dates: 2016
Call Number: F768.2/5016
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18
我们在为什么样的广告买单 广告人的潜意识诱导术

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Main Authors: 英 希思 Heath, Robert ((英)罗伯特·希思(Robert Heath)著)
Group Author: 任永欣 (译); 郑昊沫 (译)
Published: 世界图书出版公司北京公司
Publication Dates: 2016
Call Number: F713.86/4263
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19
爆品战略 39个超级爆品案例的故事、逻辑与方法

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Main Authors: 金错刀 (金错刀著)
Published: 北京联合出版公司
Publication Dates: 2016
Call Number: F713.50-49/8181
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20
营销学原来这么有趣 颠覆传统教学的18堂营销课

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Main Authors: 刘文秀 女 (刘文秀著)
Published: 化学工业出版社
Publication Dates: 2015
Call Number: F713.50/0402-2
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