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1

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会展营销

Main Authors: 张润琴 (张润琴主编)
Published: 中国财政经济出版社
Publication Dates: 2008
Call Number: G245/1231-1

Book

2

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网络营销

Main Authors: 潘维琴 (潘维琴主编)
Published: 机械工业出版社
Publication Dates: 2007
Call Number: F713.36/3121

Book

3

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市场营销基础

Main Authors: 张润琴 (张润琴主编)
Published: 高等教育出版社
Publication Dates: 2005
Call Number: F713.50/1231-1

Book

4

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旅游市场营销研究

Main Authors: 张遂 (张遂, 孙焕琴编著); 孙焕琴
Published: 中国物价出版社
Publication Dates: 2002
Call Number: F590.8/1233

Book

5

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酒店营销与策划

Main Authors: 伍剑琴 (伍剑琴主编)
Published: 中国轻工业出版社
Publication Dates: 2016
Call Number: F719.2/2281-2

Book

6

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新炒作营销：一本正经

Main Authors: 李野新 (李野新, 滕红琴著); 滕红琴
Published: 海天出版社
Publication Dates: 2008
Call Number: F713.50/4460-8

Book

7

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新口碑营销：一本正经

Main Authors: 李野新 (李野新，滕红琴著); 滕红琴
Published: 海天出版社
Publication Dates: 2008
Call Number: F713.50/4460-7

Book

8

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新体验营销：一本正经

Main Authors: 李野新 (李野新，滕红琴著); 滕红琴
Published: 海天出版社
Publication Dates: 2008
Call Number: F713.50/4460-9

Book

9

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基于顾客感知及行为的O2O决策研究

Main Authors: 万琴 (万琴著)
Published: 四川大学出版社
Publication Dates: 2020
Call Number: F713.365.2/1212-2

Book Online Online

10

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旅游市场营销实务

Main Authors: 王琴 (王琴编著)
Published: 化学工业出版社
Publication Dates: 2010
Call Number: F590.8/1112

Book

11

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旅游市场营销

Main Authors: 樊雅琴 (樊雅琴主编)
Published: 中国发展出版社
Publication Dates: 2009
Call Number: F590.8/4871

Book

12

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WTO与软饮料营销

Main Authors: 沈琴 (沈琴等著); 刘雪莲; 李江天
Published: 湖北人民出版社
Publication Dates: 2001
Call Number: F768.2/3112

Book

13

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现代市场营销学概论

Main Authors: 叶文琴 (叶文琴著)
Published: 警官教育出版社
Publication Dates: 1997
Call Number: F713.3/6001-1

Book

14

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组织间营销管理 = Business marketing management

Main Authors: 赫特 Hutt, Michael D (迈克尔·D. 赫特(Michael D. Hutt), 托马斯·W. 斯潘(Thomas W. Speh)著); 斯潘 Speh, Thomas W
Group Author: 侯丽敏 (译); 朱凌 (译); 甘毓琴 (译)
Published: 中国人民大学出版社
Publication Dates: 2011
Call Number: F713.50/4225-1

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15

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跨界营销

Main Authors: 向阿琴 (向阿琴，曾泽，杨朝平著); 曾泽; 杨朝平
Published: 花山文艺出版社
Publication Dates: 2020
Call Number: F713.50/2271-1

Book Online Online

16

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我的第一本漫画销售书. 服装销售场景108例

Main Authors: 张小琴 (张小琴编著)
Published: 人民邮电出版社
Publication Dates: 2012
Call Number: F713.50/1291-2

Book

17

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决胜市场营销：策略、工具和技巧

Main Authors: 英杰威顿 P Cheverton,Peter ((英)彼特·杰威顿(Peter Cheverton)著)
Group Author: 周建安 (译); 张书琴 (译)
Published: 广东经济出版社
Publication Dates: 2005
Call Number: F713.50/4355

Book

18

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成功创业的14堂营销课 = Marketing that works

Main Authors: 洛迪士 Lodish, Leonard M (伦纳德·M. 洛迪士(Leonard M. Lodish)著)
Group Author: 张秀琴 (译); 徐明 (译)
Published: 中国人民大学出版社
Publication Dates: 2011
Call Number: F274/3134

Book

19

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金融服务营销 = Marketing financial services

Main Authors: 英法夸尔 Farquhar, Jillian Dawes ((英)吉利恩·道兹·法夸尔(Jillian Dawes Farquhar)，(英)亚瑟·梅丹(Arthur Meidan)著); 英梅丹 Meidan, Arthur
Group Author: 王桂琴管理沟通副教授 (译)
Published: 中国金融出版社
Publication Dates: 2014
Call Number: F830.9/3142-1

Book Online Online

20

价格谈判如何在价格异议中成功胜出 sales tactics for holding your ground and protecting your profit

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价格谈判：如何在价格异议中成功胜出 = Crush price objections：sales tactics for holding your ground and protecting your profit

Main Authors: 美赖利 Reilly, T. ((美)汤姆·赖利(Tom Reilly)著)
Group Author: 兰渊琴 (译)
Published: 中国人民大学出版社
Publication Dates: 2013
Call Number: F713.50/5929-1

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