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1
Luxury Brands in China and India /

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Main Authors: Atwal, Glyn
Corporate Authors: SpringerLink Online service
Group Author: Bryson, Douglas
Published: Palgrave Macmillan UK : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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Introduction to Social Media Marketing : A Guide for Absolute Beginners /

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Main Authors: Kelsey, Todd (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World : Proceedings of the 2011 World Marketing Congress /

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Corporate Authors: SpringerLink (Online service)
Group Author: Campbell, Colin L (Editor)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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Information and Communication Technologies in Tourism 2017 : Proceedings of the International Conference in Rome, Italy, January 24-26, 2017 /

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Corporate Authors: SpringerLink (Online service)
Group Author: Schegg, Roland (Editor); Stangl, Brigitte (Editor)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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Introduction to Google Analytics : A Guide for Absolute Beginners /

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Main Authors: Kelsey, Todd (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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Introduction to Search Engine Optimization : A Guide for Absolute Beginners /

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Main Authors: Kelsey, Todd (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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7
Introduction to Search Engine Marketing and AdWords : A Guide for Absolute Beginners /

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Main Authors: Kelsey, Todd (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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8
Bricks to Clicks : Why Some Brands Will Thrive in E-Commerce and Others Won't /

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Main Authors: Feinleib, David (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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9
Social Media Analytics Strategy : Using Data to Optimize Business Performance /

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Main Authors: Gon alves, Alex (Author)
Corporate Authors: SpringerLink (Online service)
Published: Apress : Imprint: Apress,
Publication Dates: 2017.
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10
Marketing at the Confluence between Entertainment and Analytics : Proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress /

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Corporate Authors: SpringerLink (Online service)
Group Author: Rossi, Patricia (Editor)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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11
Older Tourist Behavior and Marketing Tools /

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Main Authors: Vigolo, Vania (Author)
Corporate Authors: SpringerLink (Online service)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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12
Progress in Location-Based Services 2016 /

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Corporate Authors: SpringerLink (Online service)
Group Author: Gartner, Georg (Editor); Huang, Haosheng (Editor)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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13
Political Marketing and Management in Ghana : A New Architecture /

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Corporate Authors: SpringerLink (Online service)
Group Author: Mensah, Kobby (Editor)
Published: Springer International Publishing : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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14
Social Interactions and Networking in Cyber Society /

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Corporate Authors: SpringerLink (Online service)
Group Author: Gaol, Ford Lumban (Editor); Hutagalung, Fonny Dameaty (Editor)
Published: Springer Singapore : Imprint: Springer,
Publication Dates: 2017.
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15
Business-to-Business Marketing Communications : Value and Efficiency Considerations in Recessionary Times /

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Main Authors: Rizomyliotis, Ioannis (Author)
Corporate Authors: SpringerLink (Online service)
Group Author: Konstantoulaki, Kleopatra; Kostopoulos, Ioannis
Published: Springer International Publishing : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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16
The Network Organization : A Governance Perspective on Structure, Dynamics and Performance /

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Main Authors: Moretti, Anna (Author)
Corporate Authors: SpringerLink (Online service)
Published: Springer International Publishing : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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17
Electronic Word of Mouth (eWOM) in the Marketing Context : A State of the Art Analysis and Future Directions /

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Main Authors: Ismagilova, Elvira (Author)
Corporate Authors: SpringerLink (Online service)
Group Author: Dwivedi, Yogesh K.; Slade, Emma; Williams, Michael D
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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18
Social Media for Knowledge Sharing in Automotive Repair /

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Main Authors: Finkbeiner, Patric (Author)
Corporate Authors: SpringerLink (Online service)
Published: Springer International Publishing : Imprint: Springer,
Publication Dates: 2017.
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19
Trans-National English in Social Media Communities /

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Main Authors: Dailey-O Cain, Jennifer (Author)
Corporate Authors: SpringerLink (Online service)
Published: Palgrave Macmillan UK : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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20
The Internet as a Technology-Based Ecosystem : A New Approach to the Analysis of Business, Markets and Industries /

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Main Authors: Walton, Nigel (Author)
Corporate Authors: SpringerLink (Online service)
Published: Palgrave Macmillan UK : Imprint: Palgrave Macmillan,
Publication Dates: 2017.
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