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1
传播策划 综合路径 an integrated approach

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Main Authors: 加 弗格森 Ferguson, Sherry Devereaux ((加)谢瑞·德弗罗·弗格森(Sherry Devereaux Ferguson)著)
Group Author: 柯泽 (译)
Published: 中国传媒大学出版社
Publication Dates: 2016
Call Number: G206/5044
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2
美国传播研究的开端 亲身回忆 a personal memoir

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Main Authors: 美 施拉姆 Schramm, Wilbur 1907-1987 ((美)韦尔伯·施拉姆(Wilbur Schramm)著)
Group Author: 美 查菲 Chaffee, Steven H. 1935-2001 (编); 美 罗杰斯 Rogers, Everett M. 1931-2004 (编); 王金礼 (译)
Published: 中国传媒大学出版社
Publication Dates: 2016
Call Number: G219.712/0254
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3
大众传播的效果

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Main Authors: 美 克拉珀 Klapper, Joseph T ((美)约瑟夫·克拉珀(Joseph T. Klapper)著 段鹏译)
Group Author: 段鹏 (译)
Published: 中国传媒大学出版社
Publication Dates: 2016
Call Number: G206.3/4251
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