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1
现代广告设计

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Main Authors: 侯立平 (侯立平，郑建鹏编著); 郑建鹏
Published: 首都经济贸易大学出版社
Publication Dates: 2016
Call Number: J524.3/2201-2
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2
现代广告策划

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Main Authors: 卫军英 (卫军英著)
Published: 首都经济贸易大学出版社
Publication Dates: 2010
Call Number: F713.81/1134-2
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3
企业广告运作实务

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Main Authors: 卫军英 (卫军英主编)
Published: 首都经济贸易大学出版社
Publication Dates: 2006
Call Number: F274/1134-1
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4
现代广告心理学

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Main Authors: 王詠 (王詠，管益杰编著); 管益杰
Published: 首都经济贸易大学出版社
Publication Dates: 2005
Call Number: F713.80/1137
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5
现代广告学概论

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Main Authors: 陈培爱 (陈培爱主编)
Published: 首都经济贸易大学出版社 2007重印
Publication Dates: 2004 2007重印
Call Number: F713.80/7242-3
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6
现代广告学概论

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Main Authors: 陈培爱 (陈培爱主编)
Published: 首都经济贸易大学出版社
Publication Dates: 2004
Call Number: F713.80/7242-2
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7
现代广告策划

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Main Authors: 卫军英 (卫军英著)
Published: 首都经济贸易大学出版社
Publication Dates: 2004
Call Number: F713.81/1134-1
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8
广告调查

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Main Authors: 黄京华 1965- (黄京华编著)
Published: 高等教育出版社
Publication Dates: 2015
Call Number: F713.80/4802
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9
广告效果

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Main Authors: 王晓华 (王晓华著)
Published: 高等教育出版社
Publication Dates: 2012
Call Number: F713.8/1162-2
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10
中外广告通史

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Main Authors: 杨海军 (1964-) (杨海军著)
Published: 高等教育出版社
Publication Dates: 2012
Call Number: F713.8-091/4933-3
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11
中国广告经典案例评析

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Main Authors: 金定海 (金定海，吴冰冰编著); 吴冰冰
Published: 高等教育出版社
Publication Dates: 2012
Call Number: J524.3/8133-1
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12
广告策划与创意

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Main Authors: 丁邦清 (丁邦清著)
Published: 高等教育出版社 2012重印
Publication Dates: 2011 2012重印
Call Number: F713.81/1253-1
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13
广告文案写作

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Main Authors: 初广志 (初广志编著)
Published: 高等教育出版社
Publication Dates: 2011
Call Number: H152.3/3204
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14
网络广告

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Main Authors: 陈刚 (陈刚编著)
Published: 高等教育出版社
Publication Dates: 2010
Call Number: F713.8-39/7272
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15
广告策划

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Main Authors: 张翔 (张翔，张哲，李青编著); 张哲; 李青
Published: 高等教育出版社
Publication Dates: 2010
Call Number: F713.81/1285-1
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16
广告设计

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Main Authors: 胡川妮 (胡川妮著)
Published: 高等教育出版社
Publication Dates: 2009
Call Number: J524.3/4624-1
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17
广告经营与管理

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Main Authors: 张金海 (张金海, 程明著); 程明
Published: 高等教育出版社
Publication Dates: 2006
Call Number: F713.8/1283-3
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18
广播电视广告原理

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Main Authors: 姚力 (姚力著)
Published: 高等教育出版社
Publication Dates: 2006
Call Number: F713.80/4440
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19
简明世界广告史

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Main Authors: 姚曦 (姚曦, 蒋亦冰编著); 蒋亦冰
Published: 高等教育出版社
Publication Dates: 2006
Call Number: F713.8-091/4460
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20
企业形象导入 优势整合时代的CI计划

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Main Authors: 刘瑞武 (刘瑞武主编)
Published: 高等教育出版社
Publication Dates: 2006
Call Number: F270/0411-10
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